Content Manager, Social Media Specialist, Designer, and Storyteller.
Damaris Zita
Welcome to my digital realm where creativity meets strategy, and storytelling takes center stage. I’m Damaris Zita, a passionate digital marketer and content creator on a mission to turn ideas into engaging narratives. Explore some of my favorite projects on this journey through a world of campaigns, content, and captivating social media stories.
Elevated the visual identity of a street-style, vintage brand by designing graphics that seamlessly integrated into digital campaigns. Crafting visually arresting elements, my contribution added a distinctive flair to the brand’s online presence and resonated with its eclectic audience.Led a project capturing exquisite and luxury-focused product shots and textures for B2B and B2C hair assets. Utilized creative direction to showcase the brand’s unique offerings, creating visually stunning content that elevated the overall aesthetic and contributed to the brand’s market positioning.Headed the Last Chance to Buy campaign, a B2B e-commerce-driven initiative seamlessly blending sustainability and sales. Executed a comprehensive strategy encompassing 360 social media and website assets, creating a compelling narrative that resonated with our audience and drove successful sales outcomes.Lead the design initiative for a vintage brand, crafting captivating graphics that evoke timeless charm and resonate with the brand’s unique aesthetic. My role involved conceptualizing and executing visually compelling elements, contributing to the brand’s overall appeal.
Curate, design, and author Paris Diaries, my personal blog where I lead every aspect from content creation and editing to crafting engaging social media campaigns. Championing the art of storytelling, this project serves as a testament to my diverse skill set and passion for sharing meaningful narratives.Crafted the entire brand identity and digital presence for ExWaive, overseeing everything from logo design to landing pages. Led the digital launch and orchestrated press activities, ensuring a seamless introduction of the brand to the online landscape.Empowered authentic voices through “Shades of Brown,” a personal project delving into the profound impact of race on identity. Curated thought-provoking articles, featuring insights from Black/Brown guest writers, fostering a meaningful dialogue about the African American experience in America.
Designed a vibrant visual identity and crafted compelling social media materials for a dynamic Latin-American club. Infusing culture and energy into every graphic, I aimed to spark engagement and foster a sense of community online.Crafted an immersive experience for Marquin Salon by curating compelling content, shooting engaging videos, and orchestrating dynamic social media campaigns. From informative articles to stylish visuals, each element was designed to enhance the salon’s brand and captivate the audience.Partnered with a leading agency to create a suite of assets for a global campaign, showcasing premium products designed for blond hair. Crafted diverse assets including e-commerce visuals, print materials, and engaging social media content, contributing to a comprehensive digital strategy that elevated the brand’s online presence and drove successful engagement and sales on the B2B website.